At Locus Wine Consulting, we work with domestic and international producers, importers, brokers, and wholesalers in various stages of their evolution. Our services are scalable and flexible, so we can provide appropriate direction to effect change and reach objectives across a range of issues and functions in the wine trade. Rarely do circumstances demand a quick fix; our priority is focusing on building sustainable, long-term solutions in a competitive, ever-evolving sales environment. We look forward to sharing our experience and expertise with you. Together, we’ll create the right strategy for your continued success.


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IN the course of creating the right Plan of Action for you

we will explore the following dimensions of your Business:

• your inspiration, your creation story and your brand narrative

• messaging and background materials for the trade and consumers

• current national, regional, and market Sales and sampling data

• Channel SALES, market segmentation AND quality of DISTRIBUTION

• Market outreach and account support strategies and initiatives

• Programs for key accounts, influencers and the press

• Peer Groups and competitive set

• Pricing, Programming and positioning strategy and tactics

• sales Meeting and event presentatons as well as ride with protocols

 Locus Wine Consulting will assess your specific challenges and needs to create a systematic plan to manage the Solution.


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WE have three DECADES OF multi channel WINE SALES AND MANAGEMENT EXPERIENCE AS WELL AS RELATIONSHIPS ACROSS A NUMBER OF CATEGORIES, TRADE CHANNELS, AND MARKETS. Locus Wine Consulting is happy to share our knowledge and relationships to help position your brand to seize agency and respond to the market, rather than be buffeted by forces beyond your control.